Ariete is a proudly “Made in Italy” company, with over 70 years of history and 3 generations of experience specializing in the production of grips. Its mission is to make sure that athletes from different disciplines can perform at their best and challenge their greatest goals.
The goal of Ariete
The brand’s goal was to resolve the weak point of grip for MotoGP riders, namely lateral grip in rainy conditions and thus improve performance in the race.
Thanks to the consolidated project partnership with the ML Engraving company, leader in the development and application of laser engraving technology on molds, the potential of Sandro Mentasti for the creation of new textures for the handles has grown enormously.
Using the D.R.E. – Design Rendering Engineering, a production process made up of software from different professional fields: technical drawing, cinematography and special effects, complex geometries are managed in a completely digitized way.
Ariete’s “Aries” grip design would not have been possible without the introduction of this technology. The laser beam is the only tool capable of achieving the level of detail necessary to create this type of geometric texture, making them, at the same time, effective, comfortable to the touch and above all safe for our pilots.